Hi. I’m Matthew W. Johnson
I’m a copywriter.
I’m a designer.
I’m a visual storyteller.
I’m a lot of other things too... but this, for now, is enough. You see, it’s important to tell your story but maybe not all at once.
Too much too soon can create a sense of desperation. “I have to tell... no... sell you everything right now, because this may be the only chance I get to have you buy, or click on that thingy I’m offering."
Ok - slow down. Let’s get to know one another, and let’s create some trust. How about some likability? Yep. That’s good. Before you know it, we have some brand loyalty going on.
Too much too soon? Ok. I get it.
The following pages are my copy, concepts and retail branding.
Everyone has a story to tell. I’d love it if we end up telling yours together.